Huawei

Mate 30 Pro & FreeBuds

Holiday glow meets everyday ease for Huawei phone and buds.

For Huawei, we created a warm holiday mood through cozy, relatable moments. The goal was to place the product inside a familiar winter rhythm without overstaging it. String lights in the background, a quiet coffee break, and subtle festive props helped create a natural flow that felt real rather than constructed.

We focused on the details that carry presence. The orange back panel stood out with its textured surface, catching light softly and holding warmth in tone. The circular camera design offered a distinctive visual identity, paired with polished metallic edges that reflected surrounding colors without overwhelming the frame.

The narrative was built around small, everyday gestures. A selfie moment in front of a softly lit tree leaned into seasonal glow without becoming too decorative. At the café, we framed the phone in hand, matched the palette with warm cups and neutral table settings, and kept the overall scene understated. For the earbuds, we created a simple use sequence near the tree,unbox, fit, and tap to play, allowing the interaction to guide the story.

Color and texture shaped the visual tone. We preserved ambient warmth while allowing the orange body to stay vivid. Condensation on the coffee cup, sparkle on the ornaments, and soft shadows from the tree branches all worked together to create a sense of comfort and clarity.

Throughout the video, we kept the visuals clean and controlled. Shallow depth of field helped isolate the product while holding atmosphere. Everything moved at a calm pace, matching the brand’s understated elegance and the season’s slower rhythm.

In the end, the Huawei phone and earbuds didn’t interrupt the moment. They lived inside it. Present, refined, and quietly elevated—designed to feel like a part of winter, not an addition to it.